This is the third post on a series that summarizes the book 7 Powers by Hamilton Helmer. This post discusses the third possible source of power for a business - counter positioning. What is counter positioning? - A challenger comes up with a new business model that the incumbent (leader) cannot adopt (or is hard to) because of the anticipated damage to the incumbent's existing business.
#33 Counter Positioning, 3rd of the 7 Powers
#33 Counter Positioning, 3rd of the 7 Powers
#33 Counter Positioning, 3rd of the 7 Powers
This is the third post on a series that summarizes the book 7 Powers by Hamilton Helmer. This post discusses the third possible source of power for a business - counter positioning. What is counter positioning? - A challenger comes up with a new business model that the incumbent (leader) cannot adopt (or is hard to) because of the anticipated damage to the incumbent's existing business.